A logo is burned into the product with a laser, replicating the logo with precise accuracy. The laser “burns” the top layer of the product off and reveals the layer beneath. If the layer beneath is a different colour to the top layer, when engraved, the bottom layer’s colour is exposed. Because the top layer is “burned off” in the process, laser engraving is a permanent method of branding and the tonal shades make it an upmarket, subtle choice. This process is used mainly for items such as metal pens, keyholders, mugs, flasks and BBQ items.
A logo is burned into a product with a CO2 laser by removing the top layer of the item to expose the second layer.